It is believed that a professional website is the most significant factor for e-commerce. To build and develop a sale website can face many difficulties and challenges, especially at the beginning of project. You will definitely have errors and failures, however, you should learn to limit and pass over them. This article shares you 7 popular mistakes in business online.
- Have website-have customers ?
Many online businessmen, especially beginners have an erroneous conception that if they have websites, they will have customers. However, you are not the only person finding the internet easy and beneficial to trade. A large number of individuals and enterprises around the world conducted their online sale projects before you. As a result, it will be very challengeable for you to compete with them. Consequently, in addition to building a website, you should learn how to develop this site and attract customers.
- No brand name
When customers access a website, the first impression making them feel satisfied is logo. A brand name is very significant in online business that is the most typical feature of the shop. Customers will quickly forget your website if your online shop does not a logo for itself.
- No contact information
Customers will definitely feel bored when shopping at a online website without contact information. They comfortably consider and select favorite products, but when they decide to buy your goods, they cannot find any phone number or e-mail address to order. Therefore, you should take care of your website from introduction page to contact profile.
- No SEO plan
SEO is one of the most popular sale trend in 2015. In order to build and enhance SEO, you are required to practise hard and have many creative ideas. If you have no SEO plan for your website, advertisement posts, product details, you will certainly not receive positive views from customers. SEO helps you create a loyal customer network and improve traffic for your website.
- Handle with customers’ concerns without care
It is true that when starting business, almost all businessmen often spread themselves thin and try to handle many problems at the same time. In their views, they can shorten their time and save charges if they do that. However, this strategy is not effective on resolving customers’ concerns. You often answer buyers’ questions, claims at the same time and try to give answers for all customers. Therefore, there are a wide range of comments receiving very equivocal and short rejoins. In online sale, customers do not have opportunities to directly see your products so they will have many concerns and need your advices. You should carefully give beneficial suggestions to help them have the best shopping time.